Results for Profiles
Profile: The Body Shop
May 18, 2006 It's business as usual at The Body Shop after L'Oréal proposed to buy the company in March. Briefing talks to The Body Shop's director of global values about life after the takeover and how the two companies hope to 'share their strengths'. Read more >
Profile: John Lewis
March 16, 2006 Employee co-ownership and its constitution means CSR comes quite naturally to the department store to supermarket chain. This is not to say Europe's biggest industrial democracy doesn't face its own unique set of challenges. Read more >
Profile: Allied Domecq – a public affair
December 01, 2004 The legislative knives are out for the drinks industry as public health officials and consumer groups pressure government to curb irresponsible drinking. Allied Domecq’s proactive political engagement strategy and progressive marketing policy could just keep the regulators from its door. Read more >
Profile: Marks & Spencer – popular capitalism
August 01, 2004 While Marks & Spencer faces an ongoing struggle at the till, its performance as a responsible company is winning plaudits all round. Briefing takes a look at the new Company of the Year and finds that its philanthropic heritage has been remodelled into a modern, business-focused strategy. Read more >
Profile: BAA – not in my backyard?
July 01, 2004 Part national asset, part local headache, airports are the subject of ongoing public debate. As the UK's largest airport operator, BAA has found itself at the centre of such discussions for almost 20 years. One lesson it has learned is the importance of ensuring social and economic benefits spill over the airport fence into the immediate community. Read more >
Profile: Microsoft – from the inside out
May 01, 2004 The largest subsidiary in the Bill Gates empire, Microsoft UK has earned itself an impressive reputation as a responsible employer. Briefing considers its progressive employment policies and the doors they are opening for a wider CSR strategy. Read more >
Profile: HBOS – banking on the community?
July 01, 2003 The HBOS management team have been reading their corporate responsibility textbooks. Their new strategy appears sharp and business-driven. Briefing takes a closer look at one of its four pillars – community involvement – and asks if it can really deliver the competitive edge HBOS hopes. Read more >
Profile: McDonald’s UK – going local in a McGlobal world
May 01, 2003 Love them or hate them, McDonald's Golden Arches mark high streets, motorways, and shopping centres up and down the UK. For a brand with such global connotations, Briefing analyses what role McDonald's UK has at a local level. Read more >
Profile: The Co-operative Insurance Society – open for business
February 01, 2003 The Rochdale pioneers understood what corporate citizenship meant over 150 years ago. A commitment to transparency is now helping Co-operative Insurance Society (CIS) to translate these long-standing values into a twenty-first century context. Read more >