Results for 2000

Managing and measuring to achieve impact

Managing and measuring to achieve impact

December 01, 2000 After two years’ work, the Business Impact Task Force has published its guide on how companies can measure and report their impact on society. Alison Gulliford talks to Mallen Baker, BITC’s new Impact on Society director, about the report and how companies can take up its findings. Read more >
Partnerships for progress

Partnerships for progress

December 01, 2000 As Europe embraces corporate social responsibility, a five-year grand plan for ‘human progress’ is launched. Now with EU enlargement coming, the pace of change can only quicken. Read more >
Building trust in the brand

Building trust in the brand

December 01, 2000 More and more companies are running cause-related campaigns. In confused and competitive marketplaces, high levels of trust in the brand help to retain loyalty Read more >
Profile: Boots – the holistic approach

Profile: Boots – the holistic approach

December 01, 2000 In 1871 Jesse Boot gained a partnership in the small family business in Nottingham. Now, over 130 years on, we review Boots community strategy, and find strong echoes of the company’s past. Read more >
The Third Generation of Measurement

The Third Generation of Measurement

October 01, 2000 The London Benchmarking Group has just released a new guide to measuring what community programmes achieve for company and community. Ellen West, the LBG’s new co-ordinator, contrasts the LBG approach with an American measurement initiative led by the Council on Foundations. Read more >
Managing reputation through a crisis

Managing reputation through a crisis

October 01, 2000 Firestone, Ford, Snow Brand, Mitsubishi, Gap, Nike: research from Oxford University shows corporate social responsibility affects a company’s ability to bounce back after a crisis. Here, Mike Regester, a specialist in corporate crisis management, highlights the role of the community affairs manager. Read more >
Investing responsibly and for profit

Investing responsibly and for profit

October 01, 2000 As the Dow Jones sustainability index celebrates its first year, evidence is mounting that institutional investors are accepting the business case for social responsibility. Read more >