Comment: Putting a human face to global markets

February 01, 1999 Addressing the World Economic Forum at Davos, UN Secretary General, Kofi Annan, challenged the international business community to enter a compact of shared values, to show the human face of global markets. In fact, some industries have already made a start Read more >

Putting a human face to global markets

February 01, 1999 Addressing the World Economic Forum at Davos, UN Secretary General, Kofi Annan, challenged the international business community to enter a compact of shared values, to show the human face of global markets. In fact, some industries have already made a start. Read more >

Can employers make the New Deal work?

February 01, 1999 New Deal, the cornerstone of the UK government's welfare reform, is approaching its first birthday. But few employers seem to be celebrating. Here John Griffiths shows how some large companies are using the scheme successfully and recommends action to take. Read more >

Editorial Comment: Acting together for the common good

February 01, 1999 Rarely do companies work publicly together as an industry grouping. Read more >

From selling products to changing society

February 01, 1999 The inventiveness of marketing campaigns linked to a cause continues to astound. Evidence from overseas shows they can be equally effective in different cultures. But the power of marketing to alter social behaviour for the better has barely been tapped. Read more >

Socially challenged: trends in social reporting

February 01, 1999

Corporate social accountability and reporting are roaring up the business agenda. John Elkington and Franceska van Dijk from SustainAbility explore the trends and priorities in their latest report for the United Nations, offering six points of advice.

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Acting together for the common good

February 01, 1999 Companies are increasingly seeking not just business benefit but also competitive advantage from community and wide social engagement. Yet in tackling issues of common social concern, working together more makes good sense. Read more >

Sarah Portway: call to professionals

February 01, 1999 After ten years in corporate life, Kimberly-Clark's former communications director sets CCI practitioners a challenge. Read more >

Nationwide Building Society: 150 years as a mutual

February 01, 1999 Nationwide has successfully fought off attempts to force an end to its mutual status. Central to its strategy is providing quality products offering value in the market place. But a generous community contribution, spearheaded by a new foundation, is also part of the armoury. Read more >