Results for October, 1998

Code to counter ageism

Code to counter ageism

October 01, 1998 Discrimination on grounds of age is rapidly joining the other 'isms' where employers are taking action. However the real reasons why age is too often a factor in choosing employees are often financial, not prejudice. Read more >
Enterprising solutions in the regions

Enterprising solutions in the regions

October 01, 1998 TECs, chambers of commerce and Business Links have been trying to improve their support services for small firms locally. Now a government review is underway. It's time for business to insist on a regional solution. Read more >
Principles and good practice for cause related marketing

Principles and good practice for cause related marketing

October 01, 1998 Business in the Community's Cause Related Marketing Campaign has been running since 1995. This summer it produced the first ever Cause Related Marketing Guidelines which aim to provide guidance towards excellence. Here the campaign director, Sue Adkins, sets out how marketing partnerships can yield mutual benefits. Read more >
Enterprising Solutions in the Region

Enterprising Solutions in the Region

October 01, 1998 TECs, chambers of commerce and Business Links have been trying to improve their support services for small firms locally. Now a government review is underway. It's time for business to insist on a regional solution. Read more >
Levi Strauss: leadership in practice

Levi Strauss: leadership in practice

October 01, 1998 The name Levi Strauss has long been synonymous with corporate philanthropy and responsible business practice. Now under intense pressure in the market place, can the company sustain its approach? Read more >
Practice makes perfect

Practice makes perfect

October 01, 1998 Three new studies of best practice in partnerships add to our knowledge about what makes for effective community involvement. Why are most business schools still leaving it to the practitioners to make the running? Read more >
Lessons from America

Lessons from America

October 01, 1998 Recent research data from the United States confirm the trend on both sides of the Atlantic towards greater employee involvement. They also give community affairs manager new evidence to help shift attitudes among sceptical colleagues. Read more >